Join us at the ITAG Partnership Meeting on March 13, 2025 for a featured presentation led by Ben Potts and Greg Buckley from Eigen X.
What You Will Learn
This session explores the powerful combination of AI and sports analytics, focusing on how organizations can leverage advanced data techniques to gain a competitive edge. Ben and Greg will delve into the mechanics of Tableau Pulse, a groundbreaking feature that delivers next-gen metric-based experiences to your preferred platform. Additionally, they will showcase the custom English to SDQL AI interpreter developed for KillerSports, which revolutionizes sports betting analytics. Attendees will learn how to prepare their data for AI applications, ensure high accuracy in model training, and optimize costs without compromising on quality.
This session is ideal for both technical practitioners and business leaders looking to integrate AI into their decision-making processes. Get ready to unlock the full potential of your data and drive success in the fast-paced world of sports analytics.
About Ben Potts

Benjamin Potts, Director of AI & PPM, is a technology leader specializing in the strategic implementation of AI and portfolio management solutions to drive enterprise efficiency and regulatory compliance. With expertise spanning life sciences, legal, real estate, and higher education, he has successfully guided Fortune 50 organizations through large-scale digital transformation initiatives.
Ben excels at operationalizing cutting-edge technologies, ensuring seamless integration of advanced platforms like Planisware for portfolio and project management (PPM) and Palantir for data-driven decision-making and digital transformation. His work bridges the gap between innovation and governance, enabling organizations to optimize complex business processes while maintaining compliance and long-term sustainability.
Ben holds a Bachelor of Arts in Information Science from Cornell University.
About Greg Buckley

Greg Buckley, Senior Analytics Manager, is a data-driven consultant and developer with over years of experience leading data projects in the Digital Analytics space. He has worked with startups and Fortune 500 companies across Life Sciences, Manufacturing, and Energy, focusing on analytics modernization, data pipeline development, and visualization. Greg’s expertise with tools like Snowflake, Alteryx, and Tableau has driven successful outcomes in projects ranging from pharma data pipeline retrofits to machine learning models for subscription renewal prediction.
Don’t forget to REGISTER for the ITAG Partnership Meeting on March 13!